Marketing Jobs Over $200K

Marc Andreessen, venture capitalist and inventor of one of the first internet browsers, famously declared.

That same appetite has carried over into hiring. In 2024, nearly one-third of CMO hires were made in the tech or tech-adjacent sectors. Trailing far behind: professional services, finance, sports, entertainment, and QSR. Yes, software is still calling the shots - even in the C-suite.

While tech layoffs may dominate headlines, marketing investments in tech firms haven’t gone cold. Quite the opposite. Many are doubling down, especially in B2B SaaS, where the demands on CMOs are as brutal as they are broad.

A SaaS CMO today must juggle short-term pipeline pressure, long-term brand equity, analyst relations, and thought leadership - often while dealing with shifting product roadmaps and sales teams hungry for quick wins. And that’s on a good day.

This week, we feature 5 jobs: 2 in B2B SaaS, 2 in entertainment, and 1 at a financial powerhouse. These reflect broader hiring momentum—and where senior marketing talent is finding the most traction.

But first, let’s take a look at the job market.

As of this morning, there are 36,867 marketing jobs (client-side, non-agency) open in the U.S., a 4.6% increase compared to this time last year. Senior roles (Director and above) are growing even faster, up 13.1% year over year, with 4,453 openings currently posted.

Transparency is trending: 51.6% of these senior listings now include salary information. The median pay for senior marketing roles is $149,999. For all marketing roles, the median sits at $82,503.

Median Salaries by Seniority

• SVP/Head of Marketing: $202,155

• VP/Director of Marketing: $160,004

• Marketing Manager: $117,499

• Marketing Specialist: $73,143

Senior Marketing Salaries in Major U.S. Cities

• New York: $152,495

• Los Angeles: $149,646

• Chicago: $137,509

• Miami: $144,092

• Houston: $117,499

• Dallas: $140,005

• Philadelphia: $112,996

• Atlanta: $125,008

• Washington: $124,998

• Boston: $162,500

*These data are provided by our partner, Aspen Technology Labs, who monitor over 8 million jobs across 160,000 career sites in real time.

Our first role in focus has some history. This role posting was deleted on March 8 and then reposted again on March 17. Don’t ask us what’s going on, but don’t let it put you off applying. Anything could be happening behind the scenes.

Notion, if you didn’t know them, is a large late-stage B2B SaaS company with a $10bn valuation. But it’s not just investors who like the company. Internally, Notion has the kind of approval ratings most CEOs dream of: 96% of employees would recommend it as a workplace, and nearly all express optimism about its future.

The team is big - over 5,000 people strong - and it’s growing fast. Headcount jumped 75% in the last year alone, and attrition? Just 6%. In a sector known for churn, that’s almost suspiciously low.

As for marketing, Notion doesn’t treat it like a checkbox. The global media, comms, and marketing org boasts 342 people - roughly 6% of the total workforce. For B2B SaaS, that’s serious commitment.

So, what do they actually do? If Excel is the Swiss Army knife of numbers, Notion is the Swiss Army knife of knowledge. It bends to your brain: planning, strategy, onboarding, OKRs—you name it. At its core, Notion is fighting to own the “wired workspace,” where collaboration, productivity, and knowledge management intersect. All your tools in one tidy digital ecosystem.

We think this hire is part of plugging a gap left by former CMO Rachel Hepworth, who we figure left late last year. She had joined when Notion was still a 60-person rocketship and went on to architect the growth engine that powered it into the stratosphere. The systems, the team, the discipline - that was her playbook. In a recent podcast, she talks about bringing order to creative chaos. It might be time for a new steward to take the reins.

This role is no doubt going to be competitive: prestige company, strong product, enviable culture. If Taligence were leading the search, we’d be knocking on the doors of Atlassian, Salesforce, Twilio, and HubSpot—companies known for their RevOps firepower and high-performance marketing DNA.

So how do you roll into the interview talking like you already work there?

It’s doable—if you study up. Recently departed CMO Rachel talks in great depth about their marketing approach and the machine and people behind it in this lengthy blog post “How notion does marketing” which is an 8,200-word epic!

From compliance, we move swiftly to compliant gambling.

If you’d put $1,000 into Aristocrat stock five years ago, you’d be sitting on $3,746 today. Not bad for a company that makes slot machines. But this isn’t just about flashing lights and spinning reels.

So how did a $15 billion company turn into a $42 billion AUD juggernaut?

They mastered the art of building hit slot machines (AKA land-based gaming), and sold more of them globally. They made those machines more profitable for casinos and backed it up with service and support. On top of that, they made a few smart acquisitions in mobile gaming.

But make no mistake: Aristocrat’s core is still B2B.

Think of them less as a game studio and more as “gambling infrastructure”. They don’t just ship products; they build long-term partnerships with casinos, offering the tech stack and operational muscle that keeps floors running and players coming back.

If Taligence had this search (and we will write to the ELT proposing exactly that), we would tap talent working in regulated, B2B-heavy environments like Light & Wonder and Playtech, Casino SaaS players like Betconstruct, and gaming “enablers” like Unity or Unreal Engine. Perhaps outliers like “heavy infrastructure” companies with strong marketing COE’s, such as AT&T.

To stand out here, you’ll need to frame yourself as a systems-level marketer who turns complexity into clarity - someone who can build global infrastructure and a marketing COE without smothering creativity. Show you understand both B2B and B2C levers and how marketing drives revenue, not just reach. Bring one sharp, unexpected idea to the table—not to be edgy, but to prove you can lead transformation, not just manage process.

Staying on the theme of gaming infrastructure, our next top pick from the cluster of Director+ marketing roles this week is at Sony.

This role has some history, per our partners at Aspen Tech Labs, who shared “Job at PlayStation was deleted on December 14, and then posted again on March 20.”

I guess we will never know why the role was deleted and reposted, but it does seem likely that there will be an extra level of urgency attached to this hire, given its history.

Is this a bad time to be a delegator? Many of the briefs we have taken at Taligence for one-below-the-CMO assignments have been searches for a person who can “do the things,” meaning “hands on keys,” as well as draw out the systems architecture and the strategy. Same thing appears true here, check the last line of the JD.

“ Experience in a start-up environment is a significant plus (building the team while also providing front-line support where necessary)”

Funny, isn’t it? Such a well-established company as Sony is looking for a hands-on protagonist too.

So where would I be picking up talent if Taligence had been retained to fill this role? I’d look locally first, not least because housing has gotten very expensive in Seattle, so it’s not an easy place to move to.

I’d tap talent at Bungee. Destiny’s live service model is a masterclass in evolving player engagement. Zynga would be a good place to find talent; they are super focused on live service titles and user acquisition. I’d tap Niantic and Rec-Room, too. Both are Seattle-based.

The role description is pretty generic, but you already have the keys in that last giveaway line. When you walk into that interview, don’t just talk about your ability to lead in a matrixed org—prove you can step into the trenches. Show how you fill execution gaps, support product and community from the front lines, and operate as both builder and fixer.

We have a fair bit of experience hiring for international financial institutions as we count SGX (Singapore Stock Exchange) as a client of ours.

Nasdaq Capital Access Platforms is hiring a VP, Head of Marketing - a role for someone who can drive real revenue impact while leading with vision. The focus is on building a smarter, AI-enabled marketing engine that aligns tightly with product and commercial goals.

This is not a legacy playbooks role. It’s about creating new ones—community-led, insight-driven, and accountable to growth. The right candidate knows how to influence across a matrixed org, lead decisively, and measure what matters.

If you’ve built marketing that moves markets and you thrive in complex, high-trust environments, this could be your next big move.

Let’s talk seniority. There are 43 people in the U.S. currently holding VP or Head of Marketing roles at NASDAQ. Most are based in New York or D.C., and they average 24.6 years of experience. So this is a serious leadership role.

Where have they been fishing for talent in Capital Access Platforms? From what we can see, they’re pulling from Finance and Risk (BlackRock, MSCI, EY), Product-led brands (Chime, Away), and Tech and Ops players like Fiserv and Oracle. If Taligence were on the hunt, we’d target those exact ponds - where marketing leaders already know how to deliver in complex, high-stakes environments.

Now, here’s the nuance most outsiders miss: Exchanges like NASDAQ have the appetite for bold, entrepreneurial moves, but they’re still consensus-driven at their core. That means this role needs someone who can push new ideas through the system, not just dream them up. You’ll need credibility, patience, and the ability to rally diverse, supersmart stakeholders without watering down the vision.

Here are a handful of fresh senior marketing roles worth a proper look. And for our paid subscribers? You get the good stuff: a curated list of the highest-paid client-side marketing jobs posted in the past 30 days.

We’re also whipping up something special: our very own job board dedicated to CMO and one-below roles across the U.S. So, instead of waiting for the list to drop twice a month, you’ll have real-time access to the crème de la crème whenever you fancy a browse. No more “Where’s that link again?” moments - just straight to the top drawer. Stay tuned!

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